Should My Wannabe Content Creator Pal Stop Exploiting People for Content?

One Side: One Friend's Perspective

Sometimes I'm recorded while I’m eating. I’ll see myself on her social media – it feels like a sudden shock.

My best friend of 10 years, she, calls herself the “content queen”. It can be amusing for a short while, but it weighs on our relationship.

Being highly outgoing, she feels the need to document everything constantly. During meals out, she says, “The phone eats first,” and takes photos with bright lighting, which makes me cringe. I don’t like it when strangers see her performing for the camera – I experience secondhand embarrassment. Another annoyance is because the food gets cold.

She isn’t exactly an online personality yet, but she is aspiring to become one. She makes vlogs about living in our city, a day in her life, and her work as a stylist. The material is quality, I’ll give her that, but I don’t want to be dragged into it. Sometimes she films me while dining, or just accompanying her. I’ll see myself on her Instagram later, and it pops up like a jumpscare: I’ll have no makeup on, making a strange expression or photographed while eating. It’s uncomfortable.

She also anticipates that I will to record her at inconvenient times. Sometimes I’ll be talking to someone else, or we’ll just be hanging out in the street. The dynamic feels like our bond has transformed into me being her unpaid videographer. She has the means to employ someone if she wanted professional shots. Upon mentioning my discomfort about this arrangement, she brushed it off. I've been invited to a couple of brand events, which were appreciated, but that doesn't compensate for all the energy I spend assisting her make content.

I’m grateful that she has helped me with my career in design, but I resist our friendship to become just a ledger of favours. I don't believe she's insincere or dishonest, but sometimes I feel that if the camera is out, we will start performing in a way that presents a favorable image for her vlog.

She will say, “Alright, smile for the camera!” and film me smiling with another. It’s so silly. It's crucial her to recognize that our 10-year friendship still has limits. I love being with her, but I also desire to enjoy it without being filmed, altered, or posted for an viewers. I am not a accessory for her Instagram.

The Defence: Marielle

I hope my friend to see that the creations we produce together can get us an opportunity.

I love shooting content. It’s not just a pastime; it's integral to who I am. Creating videos and sharing my life online allows me to show my personality and connect with people in new ways.

I don’t see myself as a full influencer yet, but it's savvy to generate income from your interests. I look up to people on social platforms who execute that aesthetic of casual, DIY film-making.

Creating content is my interpretation of living actively: observing the details, sharing them with an audience that values the craft behind it. I never intend to make my friend uneasy. Bringing her to industry events was my method of sharing opportunities, providing her a opportunity to experience behind-the-scenes moments that could benefit her professional path too. That’s not blackmail, it’s just being realistic.

I would take her to such functions even if she refused to assist me, but I desire her to see what the work we make together can achieve: an opening. I know not everyone likes being on camera, but sometimes unplanned moments is what makes material authentic. Being recorded from time to time is part and parcel of being my friend. I'd remove anything she asked, but she hasn't made such a request yet.

I don't demand anyone to be my personal filmmaker, but friends help each other in minor capacities. I thought filming a short video here or there would be enjoyable for Beth. Creativity thrives in partnership, and having Beth around makes endeavors lively and pleasurable. I never force her to take part in anything, and I would never intentionally humiliate her. But creating content jointly occasionally is part of how I document our time together.

I cherish our friendship deeply and want to avoid making videos to come between us. I am ready to compromise: like requesting permission before recording, and avoiding angles that might make her self-conscious.

This isn’t about control, it's regarding expressing my perspective while still considering hers. Obviously making content is not a substitute for genuine friendship: it’s just part of how I live my life and I desire her to be included in a way that’s agreeable for each of us.

Outside Perspectives: Reader Opinions

Is it right for her to stop recording herself and her friend when they are socializing?

There’s nothing more excruciating than having a companion point a camera at you. I get that it’s Marielle’s job, but I wouldn't ask friends come to my work. Perhaps she can find like-minded creators to collaborate with. Given the uncertain future of AI, human connections are the only thing we have – don’t waste them!
A respondent, 25

If you’re doing something professionally, it's unfair to expect your friends for assistance every time, even if they have done it before. If Marielle loves creating, that doesn't imply all those around her is content. She must to honor her friend's personal space.
Another reader, 26

Marielle might love producing videos and showing off her life publicly, but it’s not for everyone. It’s nice she has assisted her friend professionally, but she must to listen to what Beth wants.
Emma, 27

It sounds like you care about each other, so cling to that and ensure it’s the priority in your friendship. Foster some authentic experiences, where true emotions are stored, not digital scrapbooks. In fact, celebrities who seem to share their worlds actually have more secrecy than it appears.
Sarah, 53

She seems to be not fully engaged nor authentic when she’s with Beth – she's on the job. Both seem unsure as to where the line is. The answer lies not in trying to alter one another, but in each setting clear limits around what feels acceptable to them and seeing if there is an mutually agreeable compromise.
Barbara, 71

Now You Be the Judge

Consider this question: has she been exploiting their friendship?

Derek Anderson
Derek Anderson

A digital strategist and tech enthusiast with over a decade of experience in web development and emerging technologies.